One change-making organisation.
One full agency team, on the house.
One day to make a difference together.
Applications close at 12pm GMT on Monday 16th November 2026.
We’re giving away a full day of creative agency work, for free.
One Day Onward is our commitment to smaller, impact-driven organisations and brands creating real change.
We’ve shaped strategies and created global campaigns for some of the world’s best-known brands, including Yves Saint Laurent, Adidas, Mars and L’Oréal, and for charities and NGOs from the UN to the Gates Foundation.
For one full day, our whole team could be yours. We’ll develop a creative campaign idea for your organisation, with a key visual for you to use.
We’re looking for an organisation that’s ready to be brave. If your message deserves more attention and you’re open to an idea that does things differently, we’d love to hear from you.
Here’s what you need to know:
We’ll work on your brief on Thursday 26th November. We’ll present the campaign ideas at the end of the day, or at a time that suits you the following week. After this day, we will have one day with a designer to bring the idea to life visually.
We’ll agree the brief with you on a short call beforehand. If you’re not sure where to start, we’ll help you shape it.
You’ll come away with a creative idea and an static, visual example of how it could look in the real world.
You could be a charity, a social enterprise, an impact-driven start-up or something else. You’ll need to be based in the UK. As long as you’re moving the world onward, we want to hear from you.
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1. The Promoter
The promoter is Onward Global Ltd (“Onward”), a company registered in England and Wales with company number 16384376. Our registered office is at 71-75 Shelton Street, London, WC2H 9JQ, United Kingdom.
2. Eligibility
The competition is open to small and impact-driven organisations operating in the United Kingdom, including charities, non-profits, social enterprises and impact-driven start-ups. Onward will decide whether an entry meets this description.
The person submitting an entry must be 18 or over and authorised to apply on the organisation’s behalf.
Onward employees, their immediate families, and anyone professionally connected to running the competition cannot enter. Current Onward clients are not eligible to enter.
Each organisation may submit one entry.
3. How to Enter and Deadlines
Entry is free and no purchase is necessary.
To enter, applicants must complete the official application form.
Applications close at 12pm GMT (UK time) on Monday 16 November 2026. Entries received after this time will not be considered.
Onward will not share the content of any application publicly.
4. Winner Selection
A panel of Onward employees will judge the entries, and each panel member will have one vote. Panel members will vote for the brief where they believe Onward can make the most immediate and positive impact. The entry with the most votes will win. If there is a tie, the panel will discuss the tied entries and agree a winner together. Onward’s decision is final.
Onward may also choose a reserve winner. The reserve winner will be offered the prize if the original winner does not respond in time or cannot take part.
The winner will be notified by email by Friday 20 November 2026. If the winner does not respond within 2 working days, Onward may offer the prize to the reserve winner or select an alternative winner.
The winning organisation’s name will be available on request after the winner is announced.
5. The Prize: “One Day Onward”
What the winner receives. The prize is one creative sprint: a full working day of Onward’s agency time, from 9am to 5pm UK time on Thursday 26 November 2026. During the sprint, Onward will create a creative output in response to the winner’s brief. This could be campaign concepts, visual or verbal identity work, content or copy, depending on the brief.
Briefing. Onward will hold a virtual briefing call with the winner to agree the brief. The winner can set the brief, or Onward can help shape it. The brief must be suited to a creative output that can be delivered within a single day.
Presentation. Onward will present the work on 27 November, or at a time agreed with the winner during the following week.
Location. The sprint will take place virtually. If the winner asks for an in-person day, this depends on whether it’s practical, because Onward’s team is based in London and Amsterdam, and both parties must agree to it. Onward will not cover the winner’s travel or hospitality costs unless agreed in writing.
Availability. The winner must make a representative available for the briefing call and to answer questions on the day. If the winner cannot take part on 27 November, Onward may offer another date or award the prize to the reserve winner.
What the prize does not include. The prize does not include third-party costs, such as media spend, printing, production, stock imagery or font licences. It also does not include support after the presentation. The prize has no cash value and cannot be transferred or exchanged.
6. Ownership and Use of the Work
Your ownership. Ownership of the work Onward creates during the sprint passes to the winning organisation once it is delivered. The work will not carry Onward branding.
What Onward keeps. Onward keeps ownership of its existing tools, methods, templates and know-how used to create the work. Third-party materials in the work, such as fonts or stock images, remain subject to their own licence terms.
Onward’s use of the work. The winning organisation grants Onward a non-exclusive, royalty-free licence to show the work, and to describe the project, on Onward’s website, social media, presentations and in press coverage.
Name and testimonial. The winning organisation agrees that Onward may name it as the winner and use its name and logo in connection with the competition. Onward will ask for approval before publishing any quote or testimonial.
7. Data Protection
Onward will process personal data supplied in this competition in line with its Privacy Policy [link], the UK GDPR and the Data Protection Act 2018. Onward will use this data only to run the competition and, if you opt in, to send you The Onward Step newsletter. You can unsubscribe at any time. Onward will delete the data of unsuccessful applicants within 6 months of the winner being announced.
8. Liability and General Terms
Onward provides the work in good faith, as creative ideas and recommendations, and does not guarantee any particular result. The winning organisation is responsible for how it uses the work, including any legal or regulatory checks before publishing it.
Onward accepts no responsibility for entries that are lost, delayed or not received because of technical failures.
Onward may cancel, postpone or change the competition and these terms if circumstances outside its control make this necessary.
These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.